Last night, while slaving away till the wee (I like that word, and I need to pee) hours of the night as so often happens in this particular field, I had a stunning revelation. It’s not just lonely at the top, it’s retarded too. It’s mind numbingly and finger twiddlingly (no, that’s not really a word) retarded. How else do you explain an almost-head honcho suddenly canceling work at 3:00pm because we will be doing an agency clean up? We will be scrubbing (Yes, with soap) our offices and nobody will be allowed to leave until their office is spick and span. This is supposed to read as a ‘fun, team-building event and an excellent avenue for ‘bonding’ and other vague terms used to define the herding of mostly unsatisfied and unwilling agency lackeys into enclosed spaces. This is usually done with the help of frothy liquid to numb the senses into almost enjoying what would otherwise be a largely unpleasant experience. The liquid will be present…and frothy, it’s just that this time around it’s served in a plastic squeeze bottle… and my gut feeling is that if you drink it, you will die. But you’d also have the cleanest, most ‘lemon-fresh’ digestive system in the morgue, which is not necessarily a bad thing. Unintelligent experimental suggestions from jaded deputy MD’s only adds to a growing list of things that we could do without in the business. I vote to abolish
• Hour long Status/Traffic
• Time sheets
• Creative advice from client service (devil worshippers)
• Team building activities that do not include beer
And that’s just me